Your message is too important to be ignored!
But let's be honest, no one is going to remember another boring email...
We help companies ditch the jargon, kill the clichés, and say what actually matters - in a way people might actually read, watch, listen to and remember.
About us
We are a collaboration of comms & creative specialists on a mission to fight boredom in corporate communication.
We want to help companies improve how they engage with their employees and inspire comms teams to bring excitement, authenticity and curiosity to the workplace.
Why? Because in most work environments, important messages are drowning in a sea of buzzwords, jargon, stock images of high-fives and handshakes, AI-generated CEO letters and lengthy dull PowerPoint presentations.
We love what we do and hate to think of all the time (and money) being wasted on communication that gets ignored, deleted or forgotten.
Our goal is to work with group functions and project teams to make their content work harder, be more engaging, surprising and energising.
How? We believe it takes fresh ideas, new perspectives, silky smooth collaboration and stellar execution.
"Make it pop!"
Yeah, we've heard that one before...
We've got the strategies, tools, ideas and experience to grab your audience's attention, deliver your message clearly and thoughtfully, and - if you're up for it - we'll even have fun while doing it!
Our services
How can we help with unboring your comms?
Storytelling
Message makeovers
Don't let your comms get lost between calendar updates and a phishing alert! We help you turn dull, generic, boring content into bold stories that stick, that inspire curiosity and that people notice.
Strategic advisory
Internal comms revamp
We pull the weeds from your comms landscape and work with you to revive your channels, shake up your content calendar, introduce fresh campaign concepts and more.
Events
Charged-up gatherings
Whether you're planning a leadership conference, strategic planning session, team building day, off-site, town hall, think tank or other high-stakes event, we know how to keep energy high and distraction low.
Comms best practice
Trend tracking
We stay on top of what's new in internal comms so you don't have to. From the latest trends in employee experience to new formats and comms innovation, we ensure you know what's trending, what's worth investigating and what's likely to be a fad.
Collaboration
Sync & spark
Let us help optimise your team to free up time (and brainpower) for more creativity and innovation, so that ideas flow freely, work is seamless, meetings are never pointless, and boring doesn't become the easy way out.
P.S. Global, hybrid teams are our specialty!
Leadership positioning
L.O.L (Leaders Out Loud)
Bold, confident, and expressive – sound like you or your leader? Maybe not, but we can get you there. We focus on building trust by being you, sharpening your image through comms, presenting without losing the room and listening (yes, really!).
Who are we?
Leading the unboring charge
Chana Boucher
Global communication consultant. Storyteller. Professional dot connector.
Chana is the founder of Down South Communications, a Cape Town-based consultancy with a global reach and a knack for getting important messages across clearly. With just shy of two decades of experience across journalism, content marketing, organisational change management and internal comms, she’s picked up a handy mix of skills (and stories) along the way.
Fuelled by strong coffee and a healthy dose of curiosity, Chana spends her days solving sticky communication challenges. From strategy rollouts and DEI campaigns to leadership summits and digital transformations, she’s done a bit of everything and is always ready to bring the ideas, the structure and the spark.
Whether she’s working locally with South African giants or globally with multinational heavyweights, Chana jumps at the chance to dig through corporate jargon to uncover compelling stories, find and share the "why" behind strategic business decisions, and defy the misperception that corporate = dull.
Barbara Jansen
Communication strategist. Facilitator. Change companion.
Barbara is the founder of PURA VIDA Communications, and the person you call when you need to get people on board with what really matters.
She has 18+ years in the comms game – spanning internal communication, change and employee experience. Barbara has worked with global corporations and German Mittelstand, giving her a front row seat to just about every kind of transformation challenge you can imagine.
She’s rolled out SAP S/4HANA with her sense of humour intact, made cyber security a little less scary and a little more fun, turned corporate values into something people actually care about, and helped comms teams shine. Her sweet spot? Blending strategy, creativity and collaboration to develop the kind of communication that connects, engages and empowers.
Armed with a Master’s in Political Communication and certified as a New Work Facilitator, Barbara is all about turning complexity into clarity – and boring into bold!
Why work with us?
What you can expect
We make it easy
You bring the brief and we do the rest: ideas, concepts, plans, workshops, content, measurement... We're full service and eager to help, with zero fuss or friction.
We're small but mighty
There's no project too big or boring! As a lean team (supported by an expert community) we're not fans of overcrowding or complexity. We get things done - quickly!
We're not boring
Each project is a chance to do our best work. You get comms that is professional, original and creative; we get a kick out of enabling positive change while making you smile along the way.
